Choosing the Right Template for Your Business

Edifice Layout Tips

Learn how to choose a right Website template with Edifice

Your website is often the first impression people get of your business and that impression starts with your website layout. At Edifice, we’ve made it easy to start strong with a collection of clean, modern templates designed to fit different industries, goals, and brands.

But how do you choose the right one? This guide will walk you through what to look for, how to match layout with purpose, and a few helpful tips for customizing your template with confidence

Start With Your Business Goals

Before picking a template, take a step back and ask: What’s the primary goal of my website?

Are you trying to:

Book appointments?

Show off your portfolio or work?

Share information about your organization?

Collect leads through forms?

Each goal comes with different layout needs. For example, if your goal is to capture leads, you’ll want a template with a prominent contact form, strong calls-to-action, and space to highlight your offer — whether that’s a free consultation, a downloadable resource, or a service inquiry. If you’re showcasing work, a more visual layout with galleries or image blocks will make a bigger impact.

Image showing different website template in Edifice CMS to select

Explore Templates by Industry

When you click “Create New Website” in Edifice, you’ll be able to browse all available templates. We’ve grouped them with different use cases in mind, from advertising, to consulting, to health care, and real estate. We have the right templates for you.

Some templates are minimalist and text-forward, perfect for consultants or professionals. Others are visual and bold, great for creatives or modern businesses who want to make a visual impact.

The good news? You can preview every template before selecting it, so take a few minutes to scroll through and find the one that clicks.

Look for Key Layout Elements

Not every layout is created equal. As you browse templates, here are a few elements to pay attention to:

Navigation: Is it clean and easy to follow?
Hero Section: Does it allow space for your main message, image, or offer?
Sections: Are there places for testimonials, team bios, service highlights, or CTAs?
Mobile Responsiveness: Does it look great on both desktop and mobile? If not, prioritize making your edifice site mobile friendly (All Edifice templates are responsive by default!)

If the structure feels like something your customer would enjoy scrolling through, you’re in the right place.

Don’t Worry — You Can Customize Everything

Picking a template doesn’t lock you in. Edifice templates are designed to be flexible. You can change colors, fonts, images, and text right from the editor. Want to remove sections? Add new pages? Move things around? You’ve got full control.

Your template is your starting point — not your ceiling.

Bonus Tip: Keep It Simple

Sometimes less is more. Don’t choose a template because it has the most bells and whistles. Choose the one that’s easiest for your visitor to understand.

A clean, focused layout will always outperform a busy one — especially when you're just getting started.

Image showing Edifice Dashboard pointing to the 'Help' Menu

Wrap-Up: Build With Confidence

Choosing the right template is the first step toward building a website that truly works for your business. With Edifice, you’re never boxed in — just guided in the right direction. Whether you're a first-time builder or ready for a redesign, your layout is the foundation. Start with the one that fits, then make it your own.

And if you’re ever unsure, click the Help icon in the dashboard. We’re here to support you every step of the way.

Edifice CMS is the digital chisel in your hands, scripting your website dreams into reality with its intuitive interface , stunning templates, and powerful tools, allowing you to build an online masterpiece without the need for coding expertise.